naicker design

Project Name

DIRECTV Account Move

Project Details

After AT&T -DIRECTV merger, legacy account servicing migration was a huge undertaking. The process was complicated by type of DVT customer (new & legacy) plus the usage of email address as the login id. UX design and user interface manage to be smoothen the process into simpler and manageable tasks.


  • Metrics

    Digital containment 95.4%

    Total chat rate 6.3%

    Total calling rate 4.3%


  • Scope

    Ideation

    Wire Framing

    Visual Comps - RWD

    Assets & Redlines

Three Columns